How to Track Your Influencers for Organic Growth
A referral program helps to create an awareness about one’s app by helping it grow in a viral, yet organic fashion. You can see the exact k-Factor , measur...
Do Branch links expire?
Link expiration: By default, Branch links persist indefinitely -- once created, they won't disappear. However, we allow you to set an expiration date o...
Branch links in Organic Channels Facebook, Twitter, Instagram, and others (URI Schemes)
Social networks like Facebook and Twitter are notorious for being walled gardens - once you’re in those apps, they make it really hard to link out (especial...
What is the expected behavior of Branch links in various apps/browsers?
The current expected behavior for various apps and browsers can be viewed in the table below.  History: App - application will open Fallback - applicatio...

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